Case Studies

Oct
2012

Modelling Extreme Sea-Levels

When planners are developing coastal flood defences, they have to consider to what height they should build a sea wall so that the probability of flooding over a pre-specified future period is sufficiently small. Reliable estimates can be obtained using a statistical model that incorporates all the processes that affect extreme sea-levels.

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Oct
2012

Accounting for Self-Selection Biases in Customer Satisfaction Surveys

Customer satisfaction surveys are a useful tool for identifying strengths and weaknesses in a business. However, these types of surveys can suffer from a self-selection bias reducing their reliability. Using customer information (such as nationality, age or gender), it is possible to model the probability of a customer responding to a survey and to correct the bias caused by self-selection allowing businesses to better understand customer needs.

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